Choose the Inbound Pricing Package
That is Ideal For Your Business Goals
Our inbound marketing pricing packages are designed for your business goals and how fast you want to achieve them.
During the initial set up:
We will build the foundation of your inbound marketing efforts. We set up all necessary structures to attract the right audience to your by publishing valuable information in your blogs, social media and SEO to your website and convert them into leads by inviting them to your landing pages with SMART Call-To-Actions and registering them. Then close your leads and make them into your loyal customers by nurturing your relationship with email marketing workflow and lead scoring. Delight them so that they become promoters of your product or services.
Our monthly efforts
- The more valuable content you produce that will help your targeted audience, the more targeted visitors you will have to your website.
- The more targeted victors to your website the more leads you will get.
- The more leads you get the more loyal customers you will have.
Includes the following:
- Website Assessment
- Competitive Analysis
- Website Analytics Benchmark
- Website Keywords Strategy & Analysis
- S.M.A.R.T. Goals Development
- Customize Your Inbound Marketing Strategy
- 1 Primary Buyer Persona Development
- Digital Content Audit
- Creation of 3 Premium Content Offer (1 top-of-the-funnel (TOFU), 1 middle-of-the-funnel (MOFU) and 1 bottom-of-the-funnel (BOFU)
- Development of 3 Different Call-to-Actions for Your Content Offers
- Development of 3 Landing page for Your Content Offers
- Contact Database List Segmentation (up to 1000 current contacts)
- Email Marketing Template Development
- 1 Nurture Workflow Development (HubSpot PRO subscription required)
- Setting Up, training and management of HubSpot Software
Standard
Includes the following:
Dedicated Inbound Marketing Team:
Inbound Marketing Strategist
Copywriter
Designer
Website Enhancement:
1 Design edits per month to increase conversions
Strategy Review Sessions
1 virtual meeting per week to overview the results of our past week’s campaign
1 planning and strategy meeting per month for campaign efforts with Strategist
Buyer Persona Development
1 Buyer Persona
(Full profile for every persona & Establish each individual persona needs or pain points)
Social Media Channels
Setup and integration of 3 social media channels
All blog articles posting
Social media monitoring & engagement tactics
Blogging
2 Blog articles per week
Inclusion of SMART CTA in all blog articles
Premium Content Offers
1 new Ebook or other premium content offer
1 new one page content offer per quarter (tips or cheat sheet, checklist...)
Ongoing Keyword Audit & Optimization
SEO audit to determine critical gaps
Competitor analysis
Strategize long-tail/short-tail keywords for attainable ranking opportunities
on-page SEO and page optimization for 10 pages
Email Marketing
1 marketing email promo per month
Increase conversion opportunities using Persona-specific email
Email effectiveness management
Workflows & Lead Nurturing
1 conversion path workflow
1 campaign & conversion mapping path
HubSpot Management
HubSpot software setup and utilization.
HubSpot Software training for internal employee
CRM setup/integration
ROI Assessment
Client Dashboard or Scorecard Set up
Tracking our sucess on initial campaign ROI targets
Review data and make necessary adjustment
Professional
Includes the STANDARD plan plus:
Blog at 3x per week
Setup and integration of 4 social media account
2 additional eBook offers
2 additional CTAs, landing pages
Campaign and conversion mapping for 1 additional path (2 total)
On-site SEO and page optimization up to 20 pages
List segmentation up to 2000 contacts
1 additional workflow (requires PRO HubSpot subscription)
Development of 1 additional monthly email marketing campaign (2 total)
Enterprise
Includes the PROFESSIONAL plan plus:
Blog at 4x per week
Setup and integration of 5 social media accounts
2 additional eBook offers
2 additional CTAs, landing pages
Campaign and conversion mapping for 1 additional path (3 total)
On-site SEO and page optimization up to 30 pages
List segmentation up to 3000 contacts
1 additional workflow (requires PRO HubSpot subscription)
Development of 1 additional monthly email marketing campaign (3 total)